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<channel>
	<title>VERLI CHEN</title>
	<link>https://verlichen.com</link>
	<description>VERLI CHEN</description>
	<pubDate>Sat, 04 Feb 2023 23:48:52 +0000</pubDate>
	<generator>https://verlichen.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Title + Metadata</title>
				
		<link>https://verlichen.com/Title-Metadata-1</link>

		<pubDate>Mon, 30 Jan 2023 06:44:04 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Title-Metadata-1</guid>

		<description>
	
&#38;nbsp;GOOGLE&#38;nbsp;



	At Google, I explored opportunity spaces for Docs, Sheets, Slides and how they might fit within the larger G Suite ecosystem.
	
	THINGS I DID
Docs, Sheets, &#38;amp; Slides Future Vision
Integrated WorkspacesImproved Commenting &#38;amp; Feedback
	—0102

	LEARNINGSCapitalizing on cross-funcitonal opportunities can be fruitful &#38;amp; synergetic
Implement ambitious designs in phases to ease change aversion, especially with such a mature product
	2019 ©
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	<item>
		<title>Hero Shot</title>
				
		<link>https://verlichen.com/Hero-Shot-1</link>

		<pubDate>Mon, 30 Jan 2023 06:44:08 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Hero-Shot-1</guid>

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	<item>
		<title>Google Editors Future Vision</title>
				
		<link>https://verlichen.com/Google-Editors-Future-Vision</link>

		<pubDate>Mon, 30 Jan 2023 06:44:40 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Google-Editors-Future-Vision</guid>

		<description>
	
	GOOGLE EDITORS FUTURE VISION
I designed Google’s future vision for productivity &#38;amp; document editing.
Phase 01 of this project (Integrated Workspaces) has shipped—You can see it here&#38;nbsp;︎︎︎


	



	
	
	

	PROBLEM&#38;nbsp;

	︎︎︎&#38;nbsp;
	

	
		
		
	
	
		
			
				
					A lack of discoverability leads to poor habituation
and internalization of our features, which interferes
with a user’s productive potential.

				
			
		
	

	01



	

	
		
		
	
	
		
			
				
					Our editors contain many powerful features,
but users often struggle to discover them

	︎︎︎


	PAIN POINTS&#38;nbsp;

	
	
	
	02&#38;nbsp;
	Users find themselves having difficulty
habituating our differentiating features
	
	

	
	
	

	
		
		
	
	
		
			
				
					

				
			
		
	

	03
&#38;nbsp;
	
Users are unsure of how to incorporate
new features into their workflow


	
	


	THINKING
&#38;nbsp;
	︎︎︎
&#38;nbsp;
	How might we surface features to improve
productivity within the editors?
	—&#38;nbsp;
	As functionality is intuitively surfaced in context
based on user activity, we can identify measurable
increases in:
	︎︎︎&#38;nbsp;
	HYPOTHESIS&#38;nbsp;

	
	
	
	010203
	Feature discoverabilityFeature adaptationEngagement



	
	




	
	DESIGN
	



	NORTH STAR 
	︎︎︎
	
P02


&#60;img width="3554" height="1998" width_o="3554" height_o="1998" data-src="https://freight.cargo.site/t/original/i/772d13e00fe3d8a238e160f0baa672e3758ea7896d3960653aa1d2369da963cf/Screenshot-2023-01-30-at-4.04.33-PM.png" data-mid="166700745" border="0"  src="https://freight.cargo.site/w/1000/i/772d13e00fe3d8a238e160f0baa672e3758ea7896d3960653aa1d2369da963cf/Screenshot-2023-01-30-at-4.04.33-PM.png" /&#62;
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	<item>
		<title>Integrated Workspaces</title>
				
		<link>https://verlichen.com/Integrated-Workspaces-1</link>

		<pubDate>Tue, 31 Jan 2023 00:58:13 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Integrated-Workspaces-1</guid>

		<description>
	
	INTEGRATED WORKSPACES
Exploring embedded editor experiences for docs, sheets, and slides


	



	
	
	

	WHY?&#38;nbsp;

	︎︎︎&#38;nbsp;
	With the emergent effort of combining google tools into a central hub at the time, I found an opportunity to work cross-functionally with the Gmail team. I advocated to establish a new editor experience as part of G Suite integration into Gmail.
	01
&#38;nbsp;


	

	
		
		
	
	
		
			
				
					

	
		
		
	
	
		
			
				
					
						Integrated editors in Google Workspace address different use cases than the main
editors, and the design of them should reflect these use cases
and optimize accordingly.

					
				
			
		
	

	︎︎︎


	OPPORTUNITIES&#38;nbsp;

	
	
	

	
		
		
	
	
		
			
				
					

				
			
		
	

	02
&#38;nbsp;
	


	
		
		
	
	
		
			
				
					
						90% of enterprise users use Gmail versus 20-30% of enterprise users
use the Editors Suite. This could be the first time enterprise users are
exposed to docs, sheets, and slides.

					
				
			
		
	


	
	

	
	
	
	03&#38;nbsp;&#38;nbsp;
	

	
		
		
	
	
		
			
				
					
						

	
		
		
	
	
		
			
				
					
						Feedback from new gen Google Workspace editors can accelerate validation for
features that can later be implemented in the main editors. Having new gen
versions of editors in Google Workspace will be a perfect testing ground opportunity that
could lead to larger editor innovations in the long term.

					
				
			
		
	

	
	

	THINKING
&#38;nbsp;
 
	︎︎︎&#38;nbsp;
 
	How might we enhance productive potential for G Suite and Gmail enterprise users?
	—&#38;nbsp;
	We can measure success by seeing if: &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;


	︎︎︎&#38;nbsp;
	METRICS&#38;nbsp;


	
	
	
	01&#38;nbsp;
	Users are able to complete core use cases of editing in HUB without opening the full editor
	
	

	
	
	
	02&#38;nbsp;
	An opportunity is created for the editor suite to explore a new direction without resulting
change aversion in the full editors


	
	


	
	DESIGN
	



	GOOGLE WORKSPACE INTEGRATION 
	︎︎︎
	
P01


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</description>
		
	</item>
		
		
	<item>
		<title>Feedback Requests</title>
				
		<link>https://verlichen.com/Feedback-Requests</link>

		<pubDate>Tue, 31 Jan 2023 03:47:18 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Feedback-Requests</guid>

		<description>
	
	IMPROVING COMMENTING &#38;amp; FEEDBACKBringing more granular controls to Google comments, with feedback requests


	

&#60;img width="2560" height="1600" width_o="2560" height_o="1600" data-src="https://freight.cargo.site/t/original/i/9ad52de8d71072403337cdfc395360143679a63e9cc857718990efdec57e7b10/01.png" data-mid="166723469" border="0"  src="https://freight.cargo.site/w/1000/i/9ad52de8d71072403337cdfc395360143679a63e9cc857718990efdec57e7b10/01.png" /&#62;
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&#60;img width="2560" height="1600" width_o="2560" height_o="1600" data-src="https://freight.cargo.site/t/original/i/112145ffbdb605e3318dfaad18e48d754c3a8b1424fb4d299cdbfc1912cef493/10.png" data-mid="166723496" border="0"  src="https://freight.cargo.site/w/1000/i/112145ffbdb605e3318dfaad18e48d754c3a8b1424fb4d299cdbfc1912cef493/10.png" /&#62;


	︎︎︎ CUSTOMER JOURNEY
	︎︎︎ CONT.


	&#60;img width="1500" height="5000" width_o="1500" height_o="5000" data-src="https://freight.cargo.site/t/original/i/824e79e8ccf27be60cf8da77e6fed6f79de8e5336322426aa8dbd2852c83f9c3/Journey-Part-1.png" data-mid="166731802" border="0"  src="https://freight.cargo.site/w/1000/i/824e79e8ccf27be60cf8da77e6fed6f79de8e5336322426aa8dbd2852c83f9c3/Journey-Part-1.png" /&#62;
	&#60;img width="1500" height="3915" width_o="1500" height_o="3915" data-src="https://freight.cargo.site/t/original/i/3367e0b2030d460caa8b9670e3aa513d8db2fe521dc3c70d231e9aedb919ab65/Part-2.png" data-mid="166731809" border="0"  src="https://freight.cargo.site/w/1000/i/3367e0b2030d460caa8b9670e3aa513d8db2fe521dc3c70d231e9aedb919ab65/Part-2.png" /&#62;


</description>
		
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	<item>
		<title>Footer + Buttons</title>
				
		<link>https://verlichen.com/Footer-Buttons-1</link>

		<pubDate>Mon, 30 Jan 2023 06:44:45 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Footer-Buttons-1</guid>

		<description>
	



︎︎︎ QUIP



	



 CATALYSTS ︎︎︎&#38;nbsp;


	
	BASED IN&#38;nbsp;—
SAN FRANCISCO, CA
LET’S MEET UP &#38;nbsp;︎︎
	01
02
03
0405
	RESUME
LINKEDIN
E-MAIL
INSTAGRAM
SPOTIFY
	PORTFOLIO © 2023
</description>
		
	</item>
		
		
	<item>
		<title>Title + Metadata copy</title>
				
		<link>https://verlichen.com/Title-Metadata-copy</link>

		<pubDate>Thu, 26 Jan 2023 05:50:29 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Title-Metadata-copy</guid>

		<description>
	
&#38;nbsp;QUIP&#38;nbsp;



	︎︎︎︎︎︎

	
	At Quip, I was the design lead for Salesforce Anywhere, Templates &#38;amp; Automation, Live Apps, and Insights &#38;amp; Engagement. 
	

	THEMESSalesforce + QuipLive Apps &#38;amp; Data Mentions
	2020/22 ©
</description>
		
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		<title>Hero Shot copy</title>
				
		<link>https://verlichen.com/Hero-Shot-copy</link>

		<pubDate>Thu, 26 Jan 2023 05:50:33 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Hero-Shot-copy</guid>

		<description>&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/807730e51f0eebafa52819304d0c38021e5f70353c229d9105587e11ab1bd412/Quip-Hero-Animation.gif" data-mid="166083269" border="0"  src="https://freight.cargo.site/w/1000/i/807730e51f0eebafa52819304d0c38021e5f70353c229d9105587e11ab1bd412/Quip-Hero-Animation.gif" /&#62;
	
	
	
</description>
		
	</item>
		
		
	<item>
		<title>Salesforce + Quip</title>
				
		<link>https://verlichen.com/Salesforce-Quip</link>

		<pubDate>Tue, 31 Jan 2023 19:48:36 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Salesforce-Quip</guid>

		<description>
	
	SALESFORCE + QUIP
I led the design efforts for integrating Salesforce functionality into Quip. During my time here, I helped increase Salesforce engagement within Quip by over 900%


	



	
	
	

	PROBLEM


	︎︎︎&#38;nbsp;
	When I joined, the current integrations were nested across different entry points and utilize different paradigms of entry

				
			
		
	

	01



	

	
		
		
	
	
		
			
				
					Lack of consistency and scalability&#38;nbsp;

	︎︎︎


	PAIN POINTS&#38;nbsp;

	
	
	As a result, a user’s mental model of how quip integrates with Salesforce becomes misconstrued
	02&#38;nbsp;
	Undiscoverable Salesforce integrations&#38;nbsp;
	
	

	
	
	

	
		
		
	
	
		
			
				
					There weren’t any existing NUX considerations taken to educate users about Salesforce integrations, where these features live, and how to effectively use them

				
			
		
	

	03&#38;nbsp;
	
No learnability experience or new user education&#38;nbsp;



	
	


	THINKING
&#38;nbsp;
	︎︎︎
&#38;nbsp;
	How might we improve the discoverability of key Salesforce integrations within Quip?
	01&#38;nbsp;
	DEFINE AND UTILIZE ENTRY POINTS
Currently there are various paradigms of how you can access certain Salesforce integration features. How can we be more deliberate and conscious of where we want users to see how Quip and Salesforce connect?
	︎︎︎&#38;nbsp;
	PROPOSED CHANGES&#38;nbsp;

	METRICS
 &#38;nbsp;



	︎︎︎&#38;nbsp;
	After implementing my proposed changes, we noticed the following performance increases:
	02&#38;nbsp;
	CONSOLIDATE INTEGRATIONS
Consolidate integrations into a centralized space so users can always come back to one entry point and expect everything they are looking for to surface accordingly.
	
	

	
	942%64%43%44%

	︎︎︎&#38;nbsp; in Salesforce action engagement︎︎︎&#38;nbsp; in Salesforce live app inserters︎︎︎&#38;nbsp; in successfuly submitted activity logs︎︎︎&#38;nbsp; increase in opening associated records

	03&#38;nbsp;
	INCLUDE SUBTLE ONBOARDING + CALLOUTS
Subtly educate users about Salesforce integrations and where these features live


	
	




	
	DESIGN
	



	ENHANCED SALESFORCE CLOUD 
	︎︎︎
	
A DESTINATION FOR ALL THINGS SALESFORCE

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</description>
		
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	<item>
		<title>Log an Activity</title>
				
		<link>https://verlichen.com/Log-an-Activity</link>

		<pubDate>Sat, 04 Feb 2023 23:48:52 +0000</pubDate>

		<dc:creator>VERLI CHEN</dc:creator>

		<guid isPermaLink="true">https://verlichen.com/Log-an-Activity</guid>

		<description>
	
	
	
	
	
	
	




	
	
	



	LOG AN ACTIVITY MODAL 
	︎︎︎
	
LOG ACTIVITIES TO SALESFORCE IN QUIP

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