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 QUIP 



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At Quip, I was the design lead for Salesforce Anywhere, Templates & Automation, Live Apps, and Insights & Engagement.


THEMES
Salesforce + Quip
Live Apps & Data Mentions
2020/22
©



SALESFORCE + QUIP


I led the design efforts for integrating Salesforce functionality into Quip. During my time here, I helped increase Salesforce engagement within Quip by over 900%




PROBLEM

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When I joined, the current integrations were nested across different entry points and utilize different paradigms of entry
01

Lack of consistency and scalability
 

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PAIN POINTS
 
As a result, a user’s mental model of how quip integrates with Salesforce becomes misconstrued
02
 
Undiscoverable Salesforce integrations
 

There weren’t any existing NUX considerations taken to educate users about Salesforce integrations, where these features live, and how to effectively use them
03
 
No learnability experience or new user education
 








THINKING
 
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How might we improve the discoverability of key Salesforce integrations within Quip?
01
 
DEFINE AND UTILIZE ENTRY POINTS

Currently there are various paradigms of how you can access certain Salesforce integration features. How can we be more deliberate and conscious of where we want users to see how Quip and Salesforce connect?
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PROPOSED CHANGES 
METRICS
 

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After implementing my proposed changes, we noticed the following performance increases:
02
 
CONSOLIDATE INTEGRATIONS

Consolidate integrations into a centralized space so users can always come back to one entry point and expect everything they are looking for to surface accordingly.

942%
64%
43%
44%
︎︎︎  in Salesforce action engagement
︎︎︎  in Salesforce live app inserters
︎︎︎  in successfuly submitted activity logs
︎︎︎  increase in opening associated records
03
 
INCLUDE SUBTLE ONBOARDING + CALLOUTS

Subtly educate users about Salesforce integrations and where these features live









DESIGN


ENHANCED SALESFORCE CLOUD
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A DESTINATION FOR ALL THINGS SALESFORCE










LOG AN ACTIVITY MODAL
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LOG ACTIVITIES TO SALESFORCE IN QUIP










SALESFORCE RECORD CREATION FLOWS
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CREATING SALESFORCE RECORDS DIRECTLY IN QUIP